As apart of my internship at Pottery Barn Teen in 2019, I was tasked with identifying upcoming trends and how to leverage them to appeal to a younger audience. I created a new social media marketing plan that involved working with younger influencers, creating more “lived-in'“ visual spaces, and additionally proposed several collaborations with up-and-coming brands. Due to my work during my internship at Pottery Barn Teen, the LoveShack Fancy Collaboration was put in motion, and stands to be one of their most popular collaborations to date.